Video Marketing & Advertising For The Modern Business
We help middle-market tech and manufacturing businesses build, execute and distribute video marketing and advertising campaigns in 6 weeks or less.
Trusted by fast-growing middle market companies
Your products and services are awesome, why not showcase it?
Clearly Communicate Your Messaging
We believe creating emotional connection on a human level drives positive economic outcome.
Cross Reference With Proven Analytics
Data backed, research driven video strategy, copy and distribution methods designed to optimize your digital presence.
Streamlined Content Creation Process
Your time is valueable, we get that. Trust us, you have the experts, from start to finish.
Achieve Your Goals With Minimal Oversight
Optimize business results through intentional growth with strategic development, execution and distribution.
Ready to roll?
We are if you…
Have a service or product that needs to be clarified for go-to-market video advertising campaigns.
Struggle with building, executing, and distributing effective video marketing and advertising campaigns across omni-channel platforms.
Are a fast-growing middle-market company looking to, organically tell your brand story in an engaging way, build effective paid video marketing campaigns, have a data backed approach, and streamline your content creation team work-flow.
PRICING
So, how can you grow your business?
Starter Package
Social media advertising campaigns built to scale
- Built for you full-funnel social ad campaign
- Script to screen service
- Optimized for web & socials
- Multiple hooks for optimized performance and a|b testing
- Streamlined project management
- Own your final assets- no licensing required.
Scaling Package
For brands ready for their go big moment
- Built for you messaging, campaign strategy, and concepting
- Optimized for omni-channel distribution
- Script to screen service
- Streamlined project management
- Data backed performance, powered by machine learning
- Own your final assets- no license required
Full Service Creative
Grow your audience for the long haul
- Brand Messaging and Positioning
- Built for you organic video marketing strategy
- Done for you organic platform management
- Full service video production & content creation
- Talent matching & management
- Streamlined project management
- Data backed performance powered by machine learning
- Team integration
Have a one-off video project?
See how we can help with our production services
OUR SECRET SAUCE
Our Secret? Storytelling
We believe that video marketing that starts with a well-crafted narrative can make all the difference in capturing your audience’s attention, build trust and create a lasting impression. That’s why our team specializes in weaving together engaging and authentic stories that resonate. So, why video marketing?
Of consumers want to see more online video content from brands
Digital video viewers in the U.S.
Of video marketers say they’ve seen a return from video marketing
Don’t Just take our word for it
I’ve been working with Lucid Media for a couple of months now on many projects and I would highly recommend them. Lucid Media is a very professional and highly skilled team. Our latest project we did with them is the production of a promotional video and the outcome surpassed our expectations. From the brief, to the shoot to the delivery, the process was a breeze and they were able to deliver on our tight timeline.
Gabriella Han | Innovation Specialist
I have worked with Lucid Media on various projects since 2018. They are consummate professionals who go out of their way to deliver. Operating with ethics, they also adjust to the dynamics of any business situation, and I’ve definitely had to have them adjust based on my own business needs shifting. The output of work is of the highest caliber, and the team is thoughtful as they work with clients to set strategic directions for projects, clearly communicating expectations and goals upfront. If you need a storyteller who understands the technical pieces of production and the magic needed for the finished product, give them a call. The team are wonderful to work with. You won’t be disappointed.
Heather Wilson | Senior Brand Strategist
These guys craft amazing content, delivered with thorough project management and inspiring creative expertise. Highly recommended!
Vincent Malo | Senior Marketing Manager
case studies
See how we’ve helped others grow
Frequently Asked Questions
Video marketing is a digital marketing strategy utilized to build, execute and distribute various marketing campaigns across digital channels. Video marketing can take many forms including but not limited to explainer videos, product demos, testimonials, brand stories, etc. Some of the key benefits from video marketing is to leverage brand awareness, create trust, increase engagement rates, and open the conversation for your brand and audience.
Video production comes in all shapes and sizes. Here is what you can account for when inquiring about video production services. Pre-production, production, and post-production. Working in all three phases you can account for labor invested into scriptwriting, logistics, and creative development, crew production labor, video editing, color grading, sound design, and finish out.
Typically there are three phases of video production: Pre-production, production, and post-production. As a video marketing agency, we pride ourselves on being a strategic thinker and adding a fourth phase, strategy. This enables us to help tech and manufacturers translate their product or service messaging into digestible information that’s easily consumed by their audience.
Of course! A lot of our clientele trust our expertise in creative and concept development while others already have a brief in mind and just need a partner to facilitate the production. We are happy to do both and always deliver with vetted crew members from across the world.
Yes, video marketing today is more trackable than ever thanks to the evolution of technology. Utilizing in depth metrics from digital channels such as Facebook, Instagram, TikTok and Youtube marketers are now able to get necessary insights into how campaigns are performing and the ROI that surrounds them.
There are 4 most common metrics used to understand how videos are performing. Play rate, engagement rate, and click through rate or conversion rate.